Sports Management Worldwide
The Global Leader in Sports Business Education Sports Management Worldwide
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Learn Cricket Business Management Course Develop your Career in Cricket from Anywhere in the World
As cricket grows globally there is an increased demand for experts in team operations, marketing, revenue optimization, public relations, and more. Our 8-week course will give you a comprehensive education into the business of cricket.
NEXT START DATE: January 10 Weekly Live Interactive Zoom Chats with Ken Jacobs
NEXT START DATE: January 10 Weekly Live Interactive Zoom Chats with Ken Jacobs
Why You Should Take Our Cricket Management Course:
A global sport that reaches over 3 billion fans per year, cricket continues to expand its reach as the developing world embraces the sport. With emerging television deals, sponsorship opportunities, and merchandising that continues on its growth cycle, the story of cricket as a worldwide sport is just beginning.
Our Cricket Management course is an 8-week online course that can be taken anywhere in the world and will prepare you for the multitude of careers available to work in cricket including:
Sports marketing
Cricket merchandising
Ticket sales and revenue optimization
In-game entertainment
Cricket public relations
Digital Media, Social Media, and Broadcast Media
Within Professional and Amateur Cricket Administration
Administering Cricket Schools and Camps
Cricket Team or Club Management
Game Day Operations
Media & Community Relations
The SMWW Cricket Business Management course enabled me to interact and network with people from all over the world, helping me understand aspects related to management which I have not previously touched on in the cricket world. - Anthony Phillips, McLaren Cricket Club
What You Can Expect From Our Cricket Management Course:
If you have a bat, a ball and two people, you have the makings of a cricket game. It is this approachability that has helped develop a youthful, and global, culture around the sport that will continue to develop over the coming generations.
Even with billions of fans, cricket has room to expand into western cultures. The time is now to learn the inner workings of the industry and align yourself with this growing sport. Jobs in cricket are increasing, taking this course will help leap you forward in the industry.
As part of our Cricket Business Management Course you will learn about:
Raising revenue and developing new business activities for cricket
Recruiting athletes, player evaluation, player ratings, and in-depth analysis
Relationships between cricket leagues in Australia, India, England, Pakistan, Bangladesh, Sri Lanka, New Zealand, South Africa, Zimbabwe, West Indies, Netherlands, Israel, Nepal, and Argentina
Negotiating cricket contracts, player trades and acquisitions, and player salaries
Cricket pitch and ground operations
Responsibilities of cricket club management, CEO and all player personnel
All elite-level men's and women's cricket operations, including management of Test and one-day international teams
Handling public relations & media rights
Acquiring and servicing Cricket commercial partners and endorsements
Advertising strategies
Event management for international matches
Promotions, Merchandising & Operations
Administering your countries domestic competitions
Programming for international and domestic cricket
Operating cricket academies
Globalizing the sport of cricket and increasing participation across the world
World-class development programs for players, coaches, and umpires
Strategic communications and publicity
The impact of Twenty 20 and the IPL in Cricket
As cricket grows globally, so do business opportunities within the game. Whether you want to work at The Lord's, Eden Gardens, Sabina Park, Bellerive Oval, Old Wanderers, or just increase the involvement of your school cricket program our 8-week online course will start you towards your goal in the cricket industry by learning the skills and strategies needed worldwide.
Graduates of our Cricket Business Management course work with:
Standard Bank T20 Series
Caribbean Premier League
Indian Premier League
NatWest T20 Blast
Big Bash League
HRV Cup
Bangladesh Premier League
USA Cricket Association
National Boards
Sports Jobs This Course Will Prepare You For
As Cricket grows into a global sport, there are more roles behind the scenes necessary to fill. Our course will prepare you for a myriad of roles in Cricket including:
Professional Cricket Administration
Cricket Analyst
Amateur Club Cricket Administration
Operation of Cricket Schools and Camps
Administration of Junior Cricket & Women's Cricket
Team or Club Management
Cricket Game Day Operations
Cricket Marketing
Cricket Commercial
Cricket Media & Community Relations
I was a student in SMWW's Cricket Management course, being mentored by Ken Jacobs has made a great difference in my career and the classes taught me so much about the business of Cricket. - Shashank Kodesia, Liaison Officer – Cricket Australia
Meet Your Cricket Management Course Mentors:
Ken Jacobs
From 1980 to 2007 Ken Jacobs managed significant growth in Australian Cricket as CEO of Cricket Victoria in Melbourne, Australia. Jacobs was responsible for the management of an increase in participation levels from 100,000 to 185,000 across 1,100 cricket clubs in Victoria and a growth in revenue from $500,000 to $25 million. He was also responsible for the implementation of Cricket Victoria's first strategic plan, its renowned local government and volunteer recognition program, and the development of the intellectual property and branding program for the Boxing Day Test Match.
Jacobs was engaged by the International Cricket Council as Event Manager for the staging of crickets ICC World Cup in the Caribbean region. Cricket Victoria is also responsible for the staging of international cricket matches in Melbourne at the world-famous Melbourne Cricket Ground (MCG) on behalf of Cricket Australia and during his period as CEO Ken was involved in the management and delivery of many international matches involving all of the major Test match playing countries - this included the iconic Boxing Day Test matches played at the venue each, the 1992 World Cup; and a host of one-day international matches played at the venue.
Jacobs now manages his own consultancy business and has recently been engaged in the development of a strategic plan for a significant state sporting body, a national sponsorship agreement and equipment review to benefit cricket clubs and Associations throughout Australia, consulting work for one of Australia's leading national sports travel companies, and has also been involved in the development and implementation of a corporate Twenty20 cricket competition in Melbourne.
Ken is passionate about mentoring students in the Cricket Business Management Course. You will enjoy getting to know Ken and appreciate his wisdom and guidance.
Dr. G. Lynn Lashbrook
Dr. G. Lynn Lashbrook, President, and Founder of Sports Management Worldwide, the world leader in online sports business management education. Dr. Lashbrook has outstanding academic qualifications, and over thirty-five years of combined experience as an educator, coach, athletic administrator, and a registered agent. Dr. Lashbrook manages the SMWW Agency representing over 200 Agents and hundreds of athletes worldwide. Dr. Lashbrook has the hand-on experience and active interaction with team and club managers, scouts, sports business executives including major endorsements, player contracts, sponsorships, and all SMWW Sports Agency activities. Because he is still in the industry, his teaching is up-to-the-minute and addresses the issues in professional sports today. Dr. Lashbrook emphasizes integrity and ethics in his curriculum and weekly interactive zoom video chats. You will love his motivational style and passion to improve the sports management industry.
Cricket Continues to Grow Globally – Are You Ready to Capitalize?
As is the case with many sports, the global growth of cricket, especially in India, coincided with the broadcast revolution. Cricket has always had a large band of passionate supporters in various countries across the globe, but with the exponential growth of television ownership in the 1980s, Cricket became a larger business than ever before.
With increased exposure comes a higher demand for experts in marketing, revenue optimization, sales initiatives, in-game entertainment, public relations, and media. Cricket isn’t just a game anymore, it’s a global industry netting billions in revenue.
At SMWW, we’ll teach you the skills and structures to be an authority in Cricket Business Management.
Led by experts in the business of cricket like Gladstone Small, veteran England fast bowler and former Director of the Professional Cricketers Association, and Ken Jacobs, former CEO of Cricket Victoria in Melbourne, Australia, our 8-week online course will prepare you for a career on the business side of cricket.
Unlike most online courses, the Cricket Business Management course provided by SMWW emphasizes interactive zoom video chats directly with course mentors, allowing students to learn directly from these icons of the cricket industry from anywhere in the world. After completing our Cricket Management course, we will help you redesign your resume to highlight your new skills and include that you have been taught first-hand by Gladstone Small and Ken Jacobs.
Now that is powerful!
Students taking this course are finding jobs in the cricket industry that include ticket sales, team management, game operations, public relations, marketing, and social media.
Weekly Interactive Zoom Video Chats- A unique aspect of each 8-week course is the opportunity for students to participate in weekly, interactive zoom video chats with fellow students, Ken Jacobs and Dr. Lynn Lashbrook, former professional cricket players, cricket business management, and renowned guest speakers. This is a tremendous opportunity to network within the international cricket industry by getting to know your instructors and fellow students personally via the internet. This allows ample opportunity to network, ask questions, and discuss openly with instructors and fellow classmates. This is available via any online computer with a microphone. If you are unable to attend the chat they are archived and you can listen at a time more convenient.
Online Education - This innovative academic course is facilitated through a web-based educational delivery system. You will enjoy the online discussion boards, weekly readings, weekly quizzes, course projects, and interaction amongst fellow sports business-minded students and faculty. The course content is the foundation of a successful cricket career.
Global Participation - SMWW students participate from over 162 countries. Courses have an international influence and instructors will cater assignments to specific countries or leagues. Countries with economic challenges are eligible for economic discounts.
Become an SMWW Analyst in Cricket - Upon successful graduation of the Cricket Management Course, individuals will be invited to join SMWWScouts.com. This is an exciting opportunity to advertise yourself as a certified cricket analyst and feature your reports as a trained talent evaluator! This is a matchmaking service for cricket analysts and those needing cricket evaluation around the globe. It assists Managers, Coaches, Agents, and Teams looking for qualified talent evaluations with our certified SMWW Scouts/Analysts! The site will include your own webpage with your picture and bio, with samples of your best scouting reports. It offers coaching staff a chance to submit requests for scouting reports and find scouts by region. As a graduate of the Cricket Management Course, you are eligible to apply for acceptance as an SMWW Scout and be featured on this exciting website. (Free upon graduation!)
Work for a club or cricket organization - Our goal is to see all Cricket Business Management graduates gainfully employed in cricket worldwide. Your chances of accepting an offer of employment within professional cricket will improve by going through the program. SMWW will customize a portfolio to assist you with your career goals.
Through our extensive network of cricket organizations worldwide our objective is to prepare you for when the right job opportunities become available. Numerous people that have gone through our programs are now employed in great positions and you could do the same. We want to help you launch your career and help you find a position where you can be the most successful and satisfied.
Military Discount
For those individuals who represent their country in military service, (active, reserve, or retired) we offer a discount. Thank you for serving your country! For more information on the Military Discount please Click Here.
Advanced Certificates: Want to take your career to the next level? Our Advanced Certificates have been hand-selected by our team of sports industry experts to put you on a path to success. These bundles allow you to take advantage of our biggest discount available, by bundling multiple courses and becoming an expert in that field. Learn more about our Advanced Certificates here.
Further Benefits of our Cricket Business Management Course
Course Certificate & Resume Reference:
Successful graduates of Sports Management Worldwide's Cricket Business Management course will be sent an SMWW Certificate of Accomplishment. This certificate represents not only your achievements in the course but also demonstrates your personal commitment to self-improvement and the ability to self-train yourself for higher positions within the sports business industry.
In addition to your certificate, you will be given the stamp of approval by SMWW. This approval includes a personal reference you may add to your resume with contact information for Dr. Lynn Lashbrook and a reference to the mentors of this course including Gladstone Small and Ken Jacobs.
Resume Redesign Service
Acquiring the skills necessary for your dream sports career is only one part of the employment journey. Even with the required skill set, you still have to market yourself properly to attract the attention of sports industry employers.
At SMWW, we’ll teach you the skills you need to thrive AND help you redesign your resume for optimal impact in the sports industry. We’ll help you craft a resume to include your new skills, credentials, and references and optimize it to reach hiring managers searching online.
We want you to become the next SMWW success story and will go to great lengths to help you get there!
Includes all course textbooks and access to a web-based classroom. Shipping is additional.
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Prerequisites: Must be 18 or older to participate and have a passion for sports.
CALL TODAY: 1-877-SMWW-NOW
(In the UK: 087 12884799)
SMWW’s Industry Leading Courses Featured In:
Success Stories
Bharath V. Rao
Games Unlimited India
Nadia Gruny
USA National Women's Cricketer, and Board Member of USA Cricket
Sophie Mcllwain
Sports Agent
Anthony Phillips
Cricket Scotland
Farril Rosen
Sports Agent Johannesburg
Henderson Springer
Barbados Cricket Association Director of Cricket
Testimonials:
Anthony Phillips
McLaren Cricket Club
The course enables you to interact and network with people from all over the world. It will help me to understand aspects related to Management which I have not previously touched on in the cricket world. It will give me a head start when going for interviews with other candidates who don't have any qualifications.
The course enables you to interact and network with people from all over the world. It will help me to understand aspects related to Management which I have not previously touched on in the cricket world. It will give me a head start when going for interviews with other candidates who don't have any qualifications.
Carlton Bernardus
Game Development Programs Manager, Bangladesh Cricket Board
The Cricket Management Training course has been informative and very knowledgeable. I really enjoyed it. The information I have derived and the students I have met doing this course shall benefit my Cricket career greatly. I shall always recommend your course to my colleagues!
Game Development Programs Manager, Bangladesh Cricket Board
The Cricket Management Training course has been informative and very knowledgeable. I really enjoyed it. The information I have derived and the students I have met doing this course shall benefit my Cricket career greatly. I shall always recommend your course to my colleagues!
Farril Rosen
Sports Agent
The SMWW Cricket Management course open my eyes to many aspects of the game and covered all areas which one would feel is relevant to the administration of such a sport. Through this course I have met some very important people in the game of cricket and the future looks bright for me.
The SMWW Cricket Management course open my eyes to many aspects of the game and covered all areas which one would feel is relevant to the administration of such a sport. Through this course I have met some very important people in the game of cricket and the future looks bright for me.
Srikiran Surapaneni
Deccan Chargers, Indian Premier League
The Cricket Business Management course assisted me in networking and gathering contacts which are very useful. Ken Jacobs, the mentor and faculty was extremely knowledgeable and always willing to help. I recommend this course to anyone looking to advance their cricket career.
The Cricket Business Management course assisted me in networking and gathering contacts which are very useful. Ken Jacobs, the mentor and faculty was extremely knowledgeable and always willing to help. I recommend this course to anyone looking to advance their cricket career.
Dwain Gill
Grendada Cricket Team Coach
The cricket management course has enabled me to better understand and more effectively deal with the challenges faced by developing countries. Interacting with individuals of varying backgrounds and experiences has given me a broader view of cricket management. Thank you SMWW for offering this course.
The cricket management course has enabled me to better understand and more effectively deal with the challenges faced by developing countries. Interacting with individuals of varying backgrounds and experiences has given me a broader view of cricket management. Thank you SMWW for offering this course.
Sophie Mcllwain
Certified International Cricket Agent
The Cricket Business Course was diverse and comprehensive. It confirmed for me that this was a passion that I needed to pursue. I really appreciate that Ken has followed up on my career and offered advice. It is impossible to work in a vacuum and I think the way SMWW organizes online Zoom events is a great way to get students connected and motivated.
Thank you again to Ken for passing on my details. It is an honor to be considered and that he has made the connection. Ken is a very well respected and active stakeholder of cricket in Australia.
The Cricket Business Course was diverse and comprehensive. It confirmed for me that this was a passion that I needed to pursue. I really appreciate that Ken has followed up on my career and offered advice. It is impossible to work in a vacuum and I think the way SMWW organizes online Zoom events is a great way to get students connected and motivated.
Thank you again to Ken for passing on my details. It is an honor to be considered and that he has made the connection. Ken is a very well respected and active stakeholder of cricket in Australia.
Brandon Dannhauser
Before I started the SMWW course I knew nothing about cricket management but over these past 8 weeks I've learnt more than in my past 19 years. The course really opened my eyes up on how the cricket world actually works and how I can use my strengths to help build my cricket management career.
Before I started the SMWW course I knew nothing about cricket management but over these past 8 weeks I've learnt more than in my past 19 years. The course really opened my eyes up on how the cricket world actually works and how I can use my strengths to help build my cricket management career.
Fazil Mahmoud
Belgium Cricket National Coach
As a national cricket coach, I have learned that many of the difficulties I face as a coach in my day job can be overcome with good cricket management skills. The live audio chats were my favorite part as you get to know your faculty and your fellow classmates involved in Cricket all over the globe.
As a national cricket coach, I have learned that many of the difficulties I face as a coach in my day job can be overcome with good cricket management skills. The live audio chats were my favorite part as you get to know your faculty and your fellow classmates involved in Cricket all over the globe.
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